Help combat male cancer with Everyman products

As this year’s X-Factor auditions gets into full swing, we’ve received a message from host Dermot O’Leary, who’s been a patron of Everyman since 2002.

“Thank you to Asda for all your support,” said the presenter, who has supported the campaign in many ways, including running a marathon, supporting TacheBack and attending several Everyman fundraising events.

This year we aim to raise £500,000 for Everyman, and with the help of our colleagues and customers, we’re looking to raise over half of that total for the Everyman campaign in the month of June alone with the sale of some great Everyman products.

We have some great products supporting Everyman available in store over the next few weeks, including Cadbury’s Boost bars, Men’s Fitness magazines, Tote umbrellas, Draper tools, Persil washing powder, Comfort washing liquids, Gillette Proglide manual/power razors and Series shave gels, DVDs, Screenies screen wipes and more.

Persil and Draper have also shown their support for the campaign by selling Everyman-themed products and donating a fantastic £50,000 and £40,000 respectively to the charity.

We’re also helping to raise funds and awareness for Everyman by organising some great Father’s Day activities in store, including turning Asda stores blue, raffles and many more fun ‘blue’ activities – come and join in the fun at your local Asda store.

With your support we can help to sustain Everyman’s valuable research into fighting the causes and risks of prostate and testicular cancer.