Scientists have developed a gene test that can detect the risk of breast cancer after pioneering research funded by our Tickled Pink campaign.
Breast Cancer Campaign Scientific Fellow Dr James Flanaghan (pictured) from Imperial College London revealed the findings this week.
His research could lead to a blood test that could help screen women in future.
One in five women is thought to have a genetic “switch” that doubles the risk of breast cancer.
Scientists analysed blood samples from 1,380 women of various ages and looked at the effect environmental factors such as alcohol, hormones and radiation had on genes.
You can read about the breakthrough in more detail on Breast Cancer Campaign’s website.
It’s just one example of the vital research we help fund through Tickled Pink which is now in its 16th year.
Asda customers, colleagues and suppliers have raised more than £29 million for breast cancer charities and last year, with your help, we raised a record £4.2 million.
Look out for our Tickled Pink products in store – like our £26 Tickled Pink bouquet which is available all year round and includes a 10% donation to Tickled Pink.